Centro Orafo il Tarì, mod. 113
The Tarì represents an unprecedented example in the entrepreneurial world
The Tarì Jewellery Centre was established in 1996 thanks to the intuition of a group of young Neapolitan entrepreneurs who decided to follow the way of sharing and concentrating the precious goldsmith culture and tradition.
As a historical symbol they decided to use the name Tarì, that was an ancient Arab gold coin that was in widespread use in the Kingdom of Naples until the Aragonese period. This simple word, that can be easily pronounced in any language, its historical roots, its common identity with precious metal make it the most suitable means of identification of a location where tradition and innovation are the two sides of the same coin.
The Tarì now has been in business for 20 years and represents an undisputed point of reference in the national and international jewellery sector, insomuch that it has engineered its know-how to offer high level advice to developing international consortiums and structures with the same objectives.
The communal areas, the squares, the exhibition pavilions, the companies that operate within the Centre on a daily basis, contribute to rendering the Tarì an unmatched location where the values of organisation, freedom of movement, valorisation of individuality, attention to quality find space and are enhanced. It is the symbol of an entrepreneurial challenge, of organisational skills, of shared goals that even now, at 20 years since its establishment, is without parallel both in Italy and abroad.
And all of this is tightly bound to a world that expresses the best of Italian creativity: Jewels.
A Successful Choice
Since 1996 the Tarì represents a new way of doing business. A type of co-working that points at individual personality.
A project in constant evolution dedicated to jewellery.
The Tarì is the fruit of an intuition, of passion, of an era. This is the history of the historical and entrepreneurial vicissitudes of the last thirty years as lived by an extraordinary sector of the economy of Campania, the jewellery sector, in an increasingly international context.
This is the vibrant and complex story of a group of men and of their vision of an ancient craft.
Tradition and creativity are the DNA of the Tarì. Dealing with the market on a daily basis inspires the evolution of our Companies. A world of craftsmen and services provides its constant support to the requirements of the goldsmith community.
The Tarì believes in Differences: quality is measured by means of management. The spaces and the services of the Tarì are constantly at the disposal of ever-renovating forms of expression and experimentation. We organise successful Exhibitions and Events because we believe in the strength of ideas.
The value of the Tarì
The Tarì is highly esteemed worldwide: the permanent presence of 400 entrepreneurs makes the Tarì a point of reference in the production and distribution of jewellery.
The attendance figures are indicative:
each day the Tarì is frequented by over 3500 professional operators, with over 400,000 yearly attendances.
500 permanently present companies (30% production, 30% services, 40% distribution). 2500 employees
3500 daily attendances (7000 during sector fairs).
400,000 operators present yearly.
3 specialised fairs for the sector a year with of 25,000 consolidated attendances for each edition and the participation of the 400 in-house companies together with 100 external exhibitors.
850 million Euros of consolidated turnover a year.
30% of the products of the companies is exported (in prevalence to European and Mediterranean countries, to the United States, to Russia and China).
135,000 square metres of global extension, for a total of 40,000 square metres dedicated to the partners’ production and distribution activity, in addition to the 9,500 square metres of fair pavilions (which are 4,000 square metres each).